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Compatibility- Will Make Or Break You

Relationships are a great thing for anyone to have. Humans are typically social creatures and while some may be more social than others, we all enjoy at least some company. You do not have to be a social butterfly with over nine thousand friends, even just having one or two really good friends is enough.

There are all types of relationships out there and people may have compatibility issues depending on what kind of relationship they are in. Whether it is as lovers, friends, co-workers, family, all these relationships have certain aspects about them that you should be aware of.

The fact that every relationship is a little different can make maintaining them difficult. While there are certainly different approaches depending on what kind of relationship you are in, there are some basic tenants that apply to every kind of relationship. Utilizing these basic tips you should have a much easier time keeping any relationship in working order.

1. Having clear definitions for your relationships is important. You need to know just what kind of relationship you have with someone. A co-worker should not get the same amount of quality time as say a lover would.

2. You should always keep your act together to make sure you do not let your relationship crash and burn. If you find yourself as being unreliable, then fix that. If you are frequently missing meetings then it may be a compatibility, or you may simply be too busy. Whatever the case, make sure to be clear if you wont be able to make it.

3. Honesty is the best policy, but how you word it can be hurtful to others. You do not have to lie to them, or even white lie, but you do not have to be as blunt as possible either. Using some tact when you tell them something is never a bad thing.

4. Do not be a people pleaser, either. There are types of people out there that run around doing anything and everything they can to make others happy. This is a waste of energy. Just be yourself and your friends will be happy with that.

5. Gossiping is a bad habit that a lot of people have. They may not even mean to be hurtful, but betraying someones trust and talking behind their back is always hurtful. If someone confides in you, keep it to yourself unless they say otherwise.

6. We all know the golden rule, treat others as you would like to be treated. This rule still applies. If you want to be treated with kindness and respect, then treat them with kindness and respect as well.

7. One of the major compatibility issues people face is that they simply do not listen. Listening is imperative for any relationship, you need to accept their feelings so that you can act accordingly.

8. A relationship is a back and forth. You need to give as much to it as you take from it. If you and your friends or lovers are always doing what you want, going where you want to go, then they will get tired of it and leave.

Hank van den Berghe is the Owner of http://MoneyMarshal.com.

Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

3 Blog Writing Tips

Blogs are a great way for anyone to get their ideas across to others and a great way for businesses to do some free advertising. Creating a great blog is an excellent way to drive more traffic to your site. When building your site there certain tips a person should pay attention to when they are writing their blog.

1. Write

When you are writing your blog write it with your reader in mind. When a reader is looking for information that may pertain to your idea they want the information in a way that they can both read and understand easily.

2. Valuable and Worthwhile

With everyone busy life no one has time to waste to look at a boring site. If you cannot think of anything creative to talk about, then try to do interview, or even a book. Anything will do as long as you are not posting useless content.

3. Proofread

It is grave importance that you proofread your material before you push that post button. Once you push that post button that is it the error is out there and there is no way back. Respect your reader and keep your site free of errors and easy to read.

4. Short and Simple

Keep your postings as short and simple as possible because its human nature that people are scanners. You will need to make your point quickly otherwise risking losing your reader completely.

5. Lively

Write to your readers like you would talk to your friend or family member. The more lively your posts, the more snagged your readers will become. Make it seem like you are talking directly to them and only them. But be sure to make your point quickly 6. Links Use links as often as you can. This will help you create credibility and help establish you to the reader as an expert on the subject. You can also create a network by linking to other similar blogs. The other bloggers will clearly thank you.

7. Keywords

Use your keywords as often as you can it will allow you to stay on task and the search engines will love it. The more keywords you use the higher your rankings on the search engine your blog will appear.

8. Write Clear

You need to write your blogs in a way that the average person can understand. Do not ever try to put more than one idea in a sentence this will confuse your readers. Make sure you use your commas as often as possible

9. Headline

Make sure your headline is easy to understand and should have keywords relating to your blog in it.

If you follow these simple steps, you will have a great written blog in no time with a lot of readers.

Hank van den Berghe is the Owner of http://MoneyMarshal.com.

Check us out anytime for marketing tips and a free subscription to our cutting edge newsletter.

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10 Habits of Highly Successful Online Marketers

By George Kosch
1. Successful online marketers know that marketing must be done as consistently as possible. Marketing and promotion must be scheduled, frequent and without fail.

2. Successful online marketers know that the money is in the list and thus list building strategies MUST be integrated into all marketing campaigns.

3. Successful online marketers know that landing pages, also called squeeze pages are what will generate leads NOT a static website.

4. Successful online marketers know that you must continually seek out NEW advertising sources. Don't stop when you find a few good sources, keep looking for new sources to expand your marketing reach.

5. Successful online marketers know that paid ads produce the best results IF the source is trusted and proven, but a combination of free and paid ads is still smart marketing.

6. Successful online marketers know that ad swaps are both cost effective and a clever way to reach your target markets.

7. Successful online marketers know that having access to a number of quality products, services, affiliates or referral programs produce multiple streams of income is the key to generating online income.

8. Successful online marketers know that you need a reliable way to track your ads so you know exactly where you are getting results for your efforts and advertising dollars.

9. Successful online marketers know that one cannot know it all, and investing in proven-effective reputable training programs for access to software, list building techniques, and mentoring can save a lot of time, money and frustration.

10. Successful online marketers know that it takes time to build a successful online business.

George Kosch is the Home Business Bootcamp Instructor at Worldprofit Inc., a web-based company providing training for people who want to learn how to earn at home using the power of the Internet. This summer Worldprofit celebrates its 19th birthday! Get a free Associate Membership and join over one million Worldprofit Members around the world benefiting from the home business resources, training, software, marketing assistance, traffic generation and mentoring program.

Republished with author's permission by Hank van den Berghe - http://MoneyMarshal.com.

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Sales Pages That Sell - The 10-Step Structure

The 10-Step Structure for Sales Pages That Sell

Sales pages take many different forms, but share the same basic structure:

1. Headline
2. Sub Headline
3. Presentation of the problem
4. Introduction of your product as the solution
5. Social Proof
6. Bonuses
7. Offer
8. Guarantee
9. Call to Action
10. P.S.

Creating Killer Headlines

Your headline is the first opportunity gaining your customer’s interest by making an emotional appeal to whatever problem they are trying to solve.

Headlines should be clear and easy to understand, should include your keywords, and need to attract the reader to keep reading further.

Presentation of the Problem

Right after the headline and sub headline, you want to present the problem that the customer is having, focusing especially on the customer’s pain.

For example, if your niche is dating and relationships, you could present the problem like this:

“Are you tired of striking out when it comes to the opposite sex? Do you get a tight feeling in your stomach whenever you see a happy couple because it makes you wonder if you will ever find the right mate?”

Introduction of Your Product as the Solution

On your sales page, your product should always be the best – or better yet, the only – solution to whatever problem you have just stated.

It’s critical that you portray your product as not just one of many possible solutions, but as the only solution that will give your customers the exact type of relief from whatever pain they are experiencing.

Social Proof

Social proof, also known as the “bandwagon approach,” is when you show your prospects how other people have benefitted from your product.

Social proof often takes the form of product reviews or testimonials. You also can include stories about people who have experienced profound improvements to their lives as a result of your product.

Bonuses

Bonuses aren’t always essential, but they can often help “sweeten the pot” and help customers make the decision to buy decision if they are on the fence. Usually, they are one or two additional products that are related to your primary product’s niche you throw in for free.

You can include anywhere from one to three bonuses. More than three can make it too confusing for the customer.

Make sure you assign a value to the bonus: “The WordPress dictionary ordinarily sells for $19 and the keyword software is worth $29, but they are yours for free if you purchase the main product now!” This lets you increase the perceived value of your offer.

Guarantee

You almost always want to offer a guarantee. For one, it’s just good business. If you aren’t backing up your products with a money-back guarantee, some people might wonder if there is something wrong with your products. Second, guarantees are so common that it will seem strange if you don’t offer one.

You want to limit your guarantee to 30- or 60-days from the day of sale so you don’t have customers coming back months or even years later looking for a refund. It’ a good idea to always provide refunds quickly if a customer requests it.

With digital products, you generally want to let them keep the product rather than send it back because it builds goodwill and makes them more likely to purchase more products from you in the future.

Offering a guarantee also removes risk for the customer: If they don’t like it, they can have their money back. Some people will buy your products and ask for refunds just so they can get the product for free, but not many, so it’s worth it to provide a guarantee every time.

Call to Action

Your Call to Action (CTA) is the most important part of your landing page. Your CTA is where you tell your customers exactly what it is you want them to do: Buy this product, subscribe to this website, and so on.

It is critical that your CTA is clear and to the point. There can be no ambiguity about what it is you want your customer to do. Even if you are a little forceful, that’s okay. Don’t suggest, tell.

By the time readers have made it all the way through your sales letter to the CTA, they probably are ready to buy anyway. Your job with the CTA is to push them into taking action.

P.S.

The P.S. can be an effective last-minute way to close the sale. The P.S. stands for “post-script” and it can be used either to restate the central points of the sales letter or introduce something new, like adding scarcity or another bonus.

More than one P.S. is okay if you want, but they probably should be capped at three otherwise there’s a higher chance your customer will stop reading. In your P.S., remind the reader of the deal or special offer and add urgency.

I hope you enjoy what you learned today! Check back weekly for updated article and lessons. Or better yet, subscribe by clicking on this link now to get more of these educational articles as they come out.

Hank

Free Marketing: Other Social Media Sites

Free Marketing: Other Social Media Sites

The easiest type of free marketing is social media marketing. This has taken on increased importance in the wake of the Panda and Penguin upgrades to the Google search engine algorithm. Google now gives more weight to websites that have the most social approval signals, ranking them higher.

Like Search Engine Optimization, social media marketing can take a while to gain traction because it takes time to build a following of social media contacts, interact with them, bring them to your pages, then get them to give you social approval signals.

The best approach is to focus on multiple social media outlets, not just one or two, partly because the popularity of social media sites changes and what is the most popular one today may not be as popular tomorrow. Also, your prospective customers are also using multiple sites, so if focusing only on a few could mean you are missing a large segment of potential customers.

What are the most Important Social Media Sites?

Excluding Facebook and Twitter – which will be addressed in a separate article — the most important social media platforms that you need to be involved in today are:

1. YouTube – Video is the format of choice for web users today. Thanks to 3G and 4G networks and WiFi, nearly everyone has access to streaming video on their smart phones and tablets. YouTube, which is owned by Google, is the biggest and most significant distributor of video.

2. LinkedIn – This site focuses more on business networking rather than social networking. But LinkedIn continues to be an important platform for reaching corporate and commercial customers.

3. Pinterest – Currently, Pinterest is one of the most popular social preference platforms. It allows members post links to things they like. If that includes one of your links, you can expect a ton of traffic to your landing pages.

4. Google+ – Google+ tries to combine all the best features of the other social media sites – such as email, social sharing, social preference – with killer apps like free video conferencing to make it the premier social media site on the web.

Social Comment Sites

Thanks to the spread of mobile media, social comment sites are growing in popularity. These include such apps as foursquare, Urban Spoon, Yelp and many others. Social comment sites let users post comments, reviews, images, ratings and other opinions on businesses they visit or any topic they like directly from their mobile devices.

This can have serious consequences, especially for the brick and mortar business owner, because if customers post negative comments it can not only hurt your reputation but also can continue to linger on the web for a long time. On the other hand, positive comments can help drive more foot traffic to your business.

For the web-based marketer, social comment sites’ benefits lie primarily with social approval signals they can provide. Positive reviews of your web pages can help boost your web page ranking on Google. You also should quote positive reviews on your own web pages, social media accounts, or even in advertising and marketing materials.

Value of Social Approval

Social approval signals can help your marketing efforts go “viral”, which refers to techniques that use social networks and other web tools to produce explosive awareness in brand or product awareness.

Like viral infections or computer viruses — which spread from computer to computer exponentially – social approval signals such as Facebook “Likes”, Tweets, Google Plus “+1’s” and others can spread the word your brand or products quickly.

Internet users now have the ability to share and spread viral messages they enjoy faster and with more people than ever before with literally the push of a button. One person can promote your posting to hundreds or even thousands of social media contacts, who can then pass the it on to tens of thousands or even millions more.

Google+

Google+ takes the best features of the internet’s most successful sites – including Facebook, Twitter, LinkedIn and even YouTube – and puts them all in one place. That makes them easier to coordinate on your Google+ brand page.

Google+ allows you to create individual Circles for friends, family, acquaintances, employees, vendors, or any category you want. You also can create sub-categories within these Circles to make it easier to communicate effectively with specific groups.

Hangouts is Google+’s free web-based chat program that lets you interact with other users in real time using text, video, or audio feeds that are connected directly to your Google+ home page.

Hangouts can be used for many purposes, such as providing live video one-on-one video customer service, answering customers’ questions, or showcasing your products’ best uses. You also can use it to host webinars, record them and then make them available online as squeeze page giveaways.
Hangouts also offers a feature called On Air, which allows you to link your Hangout to your YouTube channel, where it can be broadcast and recorded, providing access to your videos to an unlimited number of viewers via YouTube. Viewers can even submit live questions and comments via text.

To learn more techniques like these for improving the profitability of your business, check out our lead generation system by clicking on this link now.

Hank

www.knowledgeEmpire.com